In the ever-evolving world of fashion, some styles never lose their allure. One such style is the timeless elegance of old money. But what does old money style look like in 2023? Well, think of it as a blend of stealth wealth dressing and a nod to the sartorial glory days of Hollywood’s golden era in the 1950s. Let’s dive into this enduring fashion trend that continues to captivate.
Pitti Uomo: Where Old Money Meets Modern Dandies
Pitti Uomo, the renowned trade show in Florence, is a prime example of old money’s influence on modern fashion. Here, industry connoisseurs embrace a style reminiscent of the bygone era when dressing was an art. These dapper gentlemen aim to channel the sophistication of old money, perhaps hoping it’ll magically enhance their bank accounts.

The Essence of Old Money Style
At the heart of old money style lies a deep appreciation for high-end tailoring and luxurious fabrics. You won’t find flashy logos or branding here, only impeccably crafted garments in timeless silhouettes. The poster boys of this style aren’t today’s celebrities but icons from the ’50s, ’60s, and ’70s like Cary Grant, David Niven, and Gianni Agnelli. These stylish individuals set the standards for the old money aesthetic.
Ivy League Influence
Another significant influence on old money style is the Ivy League and preppy fashion. Originating in Oxbridge rowing clubs and spreading across the Atlantic to prestigious American institutions, this style champions clean, classic looks.
The Golden Rules of Old Money Style

1. Quality is Paramount
Old money style is timeless, and the garments must reflect that. Invest in pieces crafted from premium natural fibers like merino wool, cashmere, and organic cotton, ensuring longevity and a touch of luxury.
2. A Subdued Color Palette
While the old money elite did indulge in flamboyant attire, the core of the style embraces muted and understated colors. Think beige, white, off-white, grey, cream, and tan. Navy and charcoal are reserved for winter, always complemented by softer tobacco and cream tones.
3. Ditch the Branding
In a world filled with ostentatious logos, old money style takes a different approach. The only logos you’ll find are discreetly stitched labels on the inside, showcasing self-assured luxury.
4. Elevate Your Tailoring
Elegance is the cornerstone of old money wardrobes. The classic lounge suit, with its wide lapels and bespoke fit, remains a staple. Both single- and double-breasted jackets are suitable, and quality fabrics are non-negotiable.
5. Embrace Vintage Icons
Look to the style icons of the past, such as Cary Grant and Gianni Agnelli, for inspiration. Focus on superior quality fabrics and timeless cuts that transcend generations.
Contemporary Old Money Icons
Today’s ambassadors of old money style include Andreas Weinas, Simon Crompton from Permanent Style, and Alexander Kraft, who launched his own ‘Monte Carlo’ menswear line.
The Golden Era of Hollywood Leading Men
The golden era of Hollywood produced style icons who continue to inspire. Think of Gregory Peck’s seersucker suit or Cary Grant’s impeccable suits in Hitchcock’s classics. Icons like Fred Astaire, Humphrey Bogart, and Clark Gable set the tone for timeless elegance.

The Navy Blazer: A Wardrobe Staple
The navy blazer is the cornerstone of old money style. Whether single- or double-breasted, it’s a versatile piece crafted from worsted wool for winter or hopsack for summer. This jacket effortlessly elevates any outfit, from a shirt and tie to a simple T-shirt.
Ralph Lauren’s Purple Label: Modern Old Money
Ralph Lauren’s Purple Label collection epitomizes the classic Hamptons aesthetic, offering rich knitwear and sumptuous tailoring. If you seek inspiration or an opportunity to invest, Purple Label is a prime choice.
Riviera Style of the ’60s and ’70s
The French Riviera was a playground for the world’s elite during the ’50s to ’70s. Casual yet stylish, this era birthed the old money summer vibe. Wealthy industrialists like Gunther Sachs blended knitted polo shirts with sharp tailoring, leaving a lasting influence on contemporary summer fashion.
The Appeal of Fine Knits
To infuse your wardrobe with old money charm, invest in high-quality knitwear made from extra-fine merino wool, cashmere, or cashmere blends. Stick to a muted color palette for versatility and sustainability.
Classic Checks: Timeless Patterns
Check patterns play a vital role in an old money wardrobe. Prince of Wales and windowpane checks add prestige to business suits and sports jackets. These patterns also find their place in Ivy League aesthetics.
Weekend Elegance with Separates
Tailored separates bridge the gap between formality and casual elegance. A well-fitted blazer paired with jeans or chinos exudes sophistication for weekend outings.
White Trousers: The Ultimate Statement
White trousers are a hallmark of old money style. Whether cotton chinos or tailored wool, they pair perfectly with navy or oatmeal blazers, creating a refined summer look.
Summer Linens: Relaxed Elegance
Linen’s relaxed elegance is a favorite among the old money elite. Loose-cut shirts and tailored trousers in soft, slubby linen capture the essence of summer luxury.
The Knitted Polo Shirt
The knitted polo shirt, whether in cotton piqué or fine cashmere blends, adds a touch of casual sophistication to old money wardrobes. It seamlessly transitions from suits to tailored separates.
High-End Accents
While old money style avoids ostentatious branding, accessories like belts and wallets can subtly remind onlookers of generational wealth, adding a touch of refinement.
Vintage Elements for Timeless Style
Old money enthusiasts often embrace vintage elements, such as wax cotton safari jackets or camel cashmere coats. These pieces lend character and showcase a commitment to quality.
Cashmere Everything
Cashmere reigns supreme in an old money wardrobe. Whether sweaters, trousers, or accessories, opt for this luxurious fabric in classic navy, beige, or tan hues.

The Elegance of Loafers
No old money wardrobe is complete without a selection of loafers. From suede Belgian slippers to leather penny or horsebit designs, loafers strike a balance between relaxed and refined.
In a world of ever-changing trends, old money style remains a beacon of timeless elegance. Embrace these enduring principles, invest in quality, and you’ll effortlessly exude the charm of the old money elite, no trust fund required.
The Timeless Turtleneck
One iconic piece that deserves special mention is the turtleneck. This classic garment effortlessly elevates any outfit, whether it’s worn under a blazer or as a standalone piece. Much like the rest of the old money wardrobe, opt for muted colors like charcoal, beige, or navy for a refined look.
The Art of Layering
Old money style places a strong emphasis on layering. This technique not only adds depth to your outfit but also allows you to adapt to varying temperatures with ease. Layer a lightweight cashmere sweater over a crisp white shirt for a sophisticated look, or throw a tailored blazer over a knitted polo shirt for a touch of elegance.
The Quintessential Overcoat
No winter wardrobe is complete without a timeless overcoat. Choose a camel or charcoal-colored overcoat crafted from high-quality wool or cashmere. This piece not only keeps you warm but also exudes sophistication, whether worn over a suit or casual attire.
Sartorial Accessories
To truly embrace the old money style, pay attention to the finer details. Invest in a selection of silk pocket squares, classic ties, and understated cufflinks. These accessories add a touch of refinement to your ensemble and showcase your attention to detail.
The Versatile Oxford Shirt
The classic oxford shirt is a must-have in any old money wardrobe. Crisp and versatile, it pairs well with tailored trousers, jeans, or even shorts during the summer months. Stick to neutral tones or classic stripes to maintain the understated elegance of this staple.
Footwear Choices
Footwear plays a crucial role in completing your old money look. Loafers are a perennial favorite, but consider investing in a pair of well-crafted leather dress shoes for formal occasions. Opt for earthy tones like brown or tan to stay in line with the classic color palette.
Tailored Denim
While old money style typically leans towards tailored clothing, don’t dismiss the versatility of well-fitted denim. A pair of dark indigo jeans can effortlessly bridge the gap between casual and formal, making them a valuable addition to your wardrobe.
The Signature Scent
An often-overlooked aspect of old money style is the choice of fragrance. A subtle, high-quality cologne or aftershave can leave a lasting impression. Select a scent that complements your style, but remember that less is often more when it comes to fragrance.
Care and Maintenance
Lastly, caring for your garments is paramount in old money style. Quality pieces should be treated with respect and maintained properly to ensure they stand the test of time. Regular dry cleaning, proper storage, and occasional repairs will keep your wardrobe in impeccable condition for years to come. visit use for read more
In conclusion, old money style is a timeless and sophisticated approach to fashion that continues to inspire. By adhering to its principles of quality, subtlety, and attention to detail, you can effortlessly incorporate this classic aesthetic into your own wardrobe. Remember, old money style is not just about clothing; it’s about embodying a refined and elegant way of life.
Frequently asked questions
- What is old money style?
- Old money style is a classic and timeless approach to fashion characterized by high-quality, understated garments, muted color palettes, and an emphasis on fine tailoring.
- How can I incorporate old money style into my wardrobe?
- You can incorporate old money style by investing in high-quality clothing made from premium materials, adhering to a neutral color palette, and focusing on classic, well-tailored pieces.
- What are the key elements of old money style?
- Key elements include high-end tailoring, fine fabrics like cashmere and merino wool, muted colors, a lack of visible branding, and an appreciation for classic wardrobe staples.
- Are there any modern influencers or brands that embody old money style?
- Yes, modern influencers like Andreas Weinas, Simon Crompton, and brands like Ralph Lauren Purple Label are known for embracing and promoting old money style.
- What are some essential items for an old money wardrobe?
- Essential items include a navy blazer, well-tailored suits, white trousers, high-quality knitwear, classic oxford shirts, and loafers.
- Can I wear old money style casually, or is it primarily formal?
- Old money style can be adapted for both formal and casual occasions. It’s versatile, and you can create a casual look with elements like knitwear, denim, and loafers.
- What is the significance of layering in old money style?
- Layering adds depth and versatility to an outfit in old money style. It allows you to adapt to different weather conditions while maintaining a refined appearance.
- How important are accessories in old money style?
- Accessories like silk pocket squares, classic ties, cufflinks, and leather belts are essential to complete an old money look and add a touch of refinement.
- Is old money style only about clothing, or does it encompass a lifestyle as well?
- Old money style extends beyond clothing; it embodies a refined and elegant lifestyle characterized by quality, subtlety, and attention to detail.
- What should I consider when choosing a fragrance in line with old money style?
- Opt for a subtle and high-quality cologne or aftershave that complements your style. Remember that a little goes a long way with fragrances.
- How do I care for and maintain old money style garments?
- To maintain your old money style wardrobe, follow proper care practices like regular dry cleaning, correct storage, and addressing any necessary repairs promptly.
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